Carly Foulkes is infamously known as T-Mobile Girl. She featured in a series of T-Mobile MyTouch 4G television commercials.
T-Mobile ads featuring Carly Foulkes were very popular in 2010-13. Foulkes does not appear in recent ads now, but the departure is always a mystery to the people. Foulkes has been not active in the ad industry since 2013. Check out what happened to her.
Carly Foulkes aka TheT-Mobile Girl
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Carly Foulkes is infamously known as T-Mobile Girl. She is a Canadian model and actress. Foulkes was born on August 4, 1988. She featured in a series of T-Mobile MyTouch 4G television commercials.
Carly was recognizable for her pink/magenta-and-white summer outfit. She continued her signature dressing as a pink-black leather-clad biker girl. Foulkes was T-Mobile’s spokesperson from fall 2010 to spring 2013.
The 32-year-old model is featured in many other company commercials too. Foulkes was described as a ‘picture-perfect brunette’. In 2012, Foulkes was featured in a T-Mobile ad where she shifts her outfit from a pink-white summer dress to a pink-black biker outfit for the 1st time.
After releasing this ad T-Mobile announced that Foulkes will no longer be a part of their existing campaign: “With this new ad, there is a distinctive departure from our existing campaign as Carly’s magenta summer dresses are replaced by motorcycle leathers and a 1000cc Ducati superbike, which symbolizes the speed and capability of our 4G network.”
Carly Foulkes’ Career and Rise to Popularity
Foulkes turned into the T-Mobile 4G representative in fall 2010, notwithstanding not utilizing the typical American English way to express “portable” (MOH-b’l) in her mid year 2009 tryout, but instead articulating the word as rhyming with “grin”, an acknowledged elocution more normal in Canadian English.
Her promoting effort was at first noted for similitudes to the 2006-2010 Justin Long/John Hodgman “Get a Mac” advertisements. Foulkes ridicules the iPhone 4 and its elite supplier at that point, AT&T, the same way the Apple Inc. ridiculed Windows-based individual computers. As a T-Mobile representative, her most prompt ancestor was Catherine Zeta-Jones. Her T-Mobile USA promotions ran on major United States organizations and various web sites.
Despite the fact that Foulkes was initially simply expected to act in a few ads, as of December 2011, she has created twelve advertisements with more anticipated.
Foulkes has been portrayed as a “picture-wonderful brunette”. Since turning into the T-Mobile young lady, she is known for the pink summer dresses that she wears in the majority of the promotions. She has been styled by Debra LeClair, a beautician at T-Mobile. In August 2011, Sprint Nextel‘s Virgin Mobile prepaid assistance alluded to T-Mobile and Foulkes with exaggeration promotions highlighting a brunette in a pink dress.
Two months sooner, Cricket Wireless utilized negative assault advertising against T-Mobile without alluding to Foulkes. Although dresses in the prior advertisements were oftentimes depicted as pink, later plugs are noted for the utilization of maroon dresses. T-versatile has a variety brand name for magenta and markets itself utilizing its corporate colors.
One of her more eminent ads was a 2011 Christmas season creation. On November 30, 2011, T-versatile reported an unexpected occasion at the Woodfield Mall. On December 1, 2011, veteran Glee chief Alfonso Gomez-Rejon coordinated around six astonishment singing and moving shopping center exhibitions of “Home for the Holidays” by Foulkes and 100 Chicago-region ladies in maroon dresses.
The exhibitions were later altered into a music video with the expectation that it would go viral. The full video was posted on YouTube with a run season of 3:48, and it was introduced in a 60-second public TV ad beginning on December 12, 2011. The video was created by Ridley and Tony Scott’s RSA Films. The melodic chief was Paul Mirkovich.
On April 17, 2012, T-Mobile sent off a rebranded advertisement crusade that included transmission and satellite TV, Hulu, YouTube, and portable, as well as print. In the revived promotion crusade Foulkes featured in a business, named “Modify Ego”, in which she disposes of her standard pink dresses and high heels for a dark and-pink biker outfit and boots prior to leaving on a cruiser ride.
The plugs are seen as a takeoff from past female-accommodating Foulkes ads. The business was wanted to run until Fall 2012, when the total relaunch of the T-Mobile advertisement crusade was to have been scheduled. In declaring the advertisement to the media, T-Mobile said
With this new ad, there is a distinctive departure from our existing campaign as Carly’s magenta summer dresses are replaced by motorcycle leathers and a 1000 cc Ducati superbike, which symbolizes the speed and capabilities of our 4G network. Entitled ‘Alter Ego’, the ad is a metaphor for what T-Mobile is all about – challenging the status quo and taking bold steps in the marketplace as a challenger brand.
Carly Foulkes: Sex Symbol and Current Life
Carly Foulkes has often been derived as a sex symbol. She became so popular through her commercials. In 2013, Business Insider journalist Laura Stampler described her as “one of the most recognizable brand spokespersons”.
The media turned her biker girl outfit into a ‘bad girl/biker chick image’. In an interview with My, Daily Foulkes reacted: “I’m very homey and comfy. When I think of sexy, I definitely don’t put myself in the category. So I’m very flattered, but it’s funny.”
In her current life, Carly has moved on from her model image. She is now a photographer and a musician. Carly is mostly active on Instagram. In 2020, Carly released her song ‘I’m All Talk’. She posted: “This song is about loving someone that isn’t right for you and trying to learn from that heartache.” After 2013, Carly was seen in a few T-Mobile events. Sources claim her contract with the company is still on but mostly vague.
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